Like a Rolex or a nice car but crucially they allow owners to express their allegiance to a particular set of ideas or philosophies whilst simultaneously expressing their individuality. Many are sceptical of PFPs but you can see them as a form of social signalling. And what that list should tell you is that these avatars are now firmly embedded in culture.

But the sector has refused to die, drawing in more and more known faces such as Mike Tyson, Stephen Curry, Steve Harvey, Logan Paul and Banks from the Faze eSports team. Many believed this was a bubble with a horrible splat of a finale on the horizon. 2D avatars with magical membership properties, some of which made it all the way to Sothebys, Christies, even all the way to Visa. If you were connected to this space in any meaningful way the last 12 months you will have been exposed to the mania around PFPs, or profile pics. And in this episode we’re going to explore why this is and why the Clone x drop is the most hotly anticipated drop of the entire year.īut before we go any further, don’t forget to ping that subscribe button, drop us a like if that’s what floats your jam sandwich and now, let’s get down to bizzo. To call it an NFT brand is almost to do it a disservice for this is a next generation Metaverse blue chip in waiting. Throughout 2021 with all its NFT mania one brand has risen to the challenge of uniting the worlds of streetwear, blockchain and gamer culture.

Clone x avatar